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Cloud backup, also known as online backup, is a strategy for backing up data that involves sending a copy of the data over a proprietary or public network to an off-site server. The server is usually hosted by a third-party service provider, which charges the backup customer a fee based on capacity, bandwidth or number of users. In the enterprise, the off-site server might be owned by the company, but the chargeback method would be similar. Implementing cloud data backup can help bolster an organization's data protection strategy without increasing the workload on information technology staff.

Cloud backup benefits include

The use of a cloud backup offers the best protection available and is much more reliable than other backup data and recovery services. You can quickly restore lost data at any time or location. With such high reliability, your employees will be able to focus on their work without worrying about accidentally deleting important files.
File Transfer Security
Keeping your critical work files protected is an essential function of an IT company. Each file is encrypted before they are transmitted to an offsite data center. Hackers will be unable to penetrate these files and they will be securely sent from your server to the data center.
Reduce Costs
The use of cloud services provides a low-cost solution for file protection. Losing valuable data can become costly and time-consuming. Cloud technology allows your organization to restore data, which ultimately helps your company reduce costs.
Better Manage IT Resources
Cloud technology allows your IT team to focus on more important tasks and become much more productive. The use of an IT expert will take advantage of cloud technology and enable your employees to work much quicker and efficient. On the other hand, companies that do not use cloud technology are at a severe disadvantage.
Improve Compliance Safeguards
Companies are always looking for better ways to improve safeguards. Backing up data in multiple data centers offers the best protection from outside threats or a natural disaster. It also remains much more cost efficient than manually copying files onto another drive.
Time is one of the most commonly stated reasons companies aren’t backing up their data. Cloud backup doesn’t require an additional time commitment for you or your customer. Computer files are backed up to the cloud automatically and continuously, whenever you’re connected to the Internet.
Improved recovery time
In traditional backup ways, for the recovery of data, you needed to recall the tape, load it, locate data and then recover it. But now, if you are using cloud storage, there is no need for physical transportation of data from the offsite server location or tape handling.